Welcome FlowerChild

It is a bit ironic how we get to work on projects that are very commercial on the one hand and very equitable on the other. This week at JuniorSenior we have had creative sessions about what tweens (9-12 years old) like to win in competitions and it is amazing how hard it is to satisfy a group as young as these kids. Most of them already own gadgets worth at least € 1.000,00.  They have mobile phones, MP3’s, Nintendo DS’s, cameras, computers. For less ‘cool’ gadgets they are not motivated to join in prizewinning competitions.

We also worked on another problem: how to teach this same group of tweens to manage money and become wise and well informed consumers. When we want to develop a financially sound society, the best place to start is with our youth. Make them aware that every manufacturer wants a share of their money and that it is very important to take control of it.   

Tags: gadgets, money, tweens, young consumers